What has your career/education path been like since graduating? I joined AcceptU as a marketing/PR associate in July 2015, right after I graduated. My main practice areas are Chinese marketing management and new business development. I’m currently working on developing the Chinese market both in China and the United States. Why did you choose your… Read More
What has your career/education path been like since graduating? After graduating from Boston University in December 2011, I immediately accepted a position at ESPN in New York City as a Senior Analyst of Advertiser Insights. I report to Ad Sales through ideating and executing cross-platform effectiveness research, utilizing a variety of methodologies, from traditional surveys… Read More
What has your career/education path been like since graduating? I’ve approached my career opportunistically since graduating from COM — trying to sponge up as much information as possible at each stop I’ve made. When I left the master’s program, I landed a job at a new product development consultancy, which taught me a lot about… Read More
What has your career/education path been like since graduating? Upon graduation, I started my career at Nielsen as a Methodological Research Analyst providing research solutions, driving innovation and digital measurement. Five years at Nielsen provided me a solid background of different methodologies, client interaction and performing research on research. I moved to Dallas to be… Read More
Kevin Merida (COM ’79) is stepping down from the managing editor position at The Washington Post to become the senior vice president at ESPN and editor-in-chief of The Undefeated, a website that will explore the intersection of sports, race and culture. “He sees journalistic possibilities when the rest of us are blind to them,” wrote… Read More
The BU Alumni Education office sponsored a talk Tuesday, October 13 by COM Professor Lou Ureneck about the destruction of the city of Smyrna in 1922 and the first genocide of the 20th Century. Relating the story that he tells in his book, The Great Fire, Ureneck explained how a 10-year religious cleansing in Asia… Read More
A born raconteur with flawless timing, Elaine Stritch proved an irresistible subject for filmmaker Chiemi Karasawa (’90), who spent 18 months following—and recording—her as Stritch completed a national tour of the show, rehearsed and performed a new show of Sondheim songs in New York and prepared to move to Michigan to be closer to family…. Read More
Since she graduated from the Emerging Media Studies program this summer, Lei has been working in the social media marketing field for Genesys, an IT company. Her work focuses on content curation, data collection and analysis and campaign planning. The writing, researching and analytical skills she acquired during the 1-year master program at DEMS have helped her… Read More
Subaru can promise a lot. Buy a new car, ads assure viewers, and get priceless family memories and muddy adventures in return. And the most tangible thing of all: a new Subaru in your driveway. United Way has a tougher sell: Exchange your hard-earned cash to “advance the common good.” Nothing will glisten in your… Read More